App Store Optimization
Company

Stateside Digitals is an app store optimization company helping startups and enterprises get found on the App Store and Google Play, and turn those store visits into installs.

Why Choose Stateside Digitals as Your
App Store Optimization Company

Our App Store
Optimization Services

Our app store optimization services cover both halves of the problem: helping people find your app, and convincing the ones who do to install it.
01.

ASO Audit and Benchmarking

We review your current listing, keyword coverage, conversion rate, ratings, and competitor positioning, then hand you a prioritized list of what to fix first and what it is likely worth.

02.

Keyword Research and Mapping

We build a keyword set from search volume, competition, and relevance to your actual features, then map it across the fields each store indexes. Apple and Google weight metadata differently, so the same keyword list does not work twice.

03.

Metadata Optimization

We write and refine your app name, subtitle, keyword field, short description, and long description to fit each platform’s character limits and indexing rules while still reading like something a person would want to install.

04.

Creative and Screenshot Optimization

We redesign icons, screenshot sequences, and preview videos around the first two frames, since that is all most users see before deciding whether to scroll or leave.

05.

Store Listing Experiments

We run product page experiments and store listing tests to compare creative and copy variants against live traffic, then roll out whichever version wins rather than whichever version was argued for hardest.

06.

Ratings and Reviews Strategy

Star rating is one of the strongest install signals on both stores. We set up well-timed in-app prompts, build a response process for negative reviews, and feed recurring complaints back to your product team.

07.

Localization for New Markets

Translating a listing is not the same as ranking in another country. Our application store optimization services include localized keyword research per market, so your Spanish or German listing targets what people there actually search.

08.

Tracking and Reporting

We monitor rankings, impressions, page views, conversion rate, and install volume monthly, and report on what changed and why rather than sending a dashboard with no interpretation.

How Much Does App Store
Optimization Cost?

ASO is usually priced either as a one-time audit or as a monthly engagement, since rankings shift constantly and a single round of changes does not hold. As a general guide:
01

One-time ASO audit

A full review of your listing, keywords, creative, and competitors, delivered with prioritized recommendations your team implements. This is the lowest cost option.

02

Ongoing monthly optimization

Continuous keyword work, metadata updates, creative testing, and reporting. Most apps competing in a crowded category need this rather than a single audit.

03

Multi-market or enterprise programs

Several apps, multiple languages, or large paid budgets running alongside organic. These sit at the higher end.

These are general market ranges, not a fixed Stateside quote. We will price your engagement after reviewing your listing and your category’s competition.

ASO or Paid User Acquisition:
Which Should You Choose?

Most apps eventually use both, but the order matters, and spending on ads before your product page converts is an expensive way to learn that.

Choose ASO First When

Your install volume is low, your budget is limited, or your product page has never been tested. Organic improvements compound, cost nothing per install, and raise the return on every paid campaign you run afterward.

  • No cost per install
  • Compounds over time
  • Improves paid performance too

Add Paid Acquisition When

You need volume on a deadline, you are launching in a new market, or you are pushing for a category ranking that needs velocity. Paid buys attention immediately, but it stops the day the budget does.

  • Immediate, predictable volume
  • Useful for launches and new markets
  • Stops when spending stops
If you are not sure where your budget belongs, we will look at your current conversion rate first, because that number usually decides the answer.

How We Work

01Audit

We benchmark your current rankings, keyword coverage, conversion rate, and competitors, so every later change can be measured against a starting point.

02Research

We build your keyword set per platform and per market, weighing volume against how realistically your app can compete for each term.

03Optimization

We update metadata and rebuild creative assets, then submit the changes through your normal release process or ours.

04Testing

We run store experiments on the elements with the most influence on conversion, and let the results decide rather than the internal debate.

05Reporting and Iteration

Each month you get a report on ranking and conversion movement, plus the next round of changes we recommend and why.

See Our Process

Industries We Optimize Apps For

We provide app optimization services for healthcare, fintech, ecommerce, education, fitness, and other categories where store competition is heavy and the rules are not identical.
A fintech listing has to earn trust in two screenshots. A telehealth app faces medical claim restrictions in its description. An ecommerce app competes against thousands of near-identical listings. We work within each category’s constraints instead of applying one playbook everywhere.

What to Look for in an App Store
Optimization Company

ASO attracts a lot of vague offers and a few outright harmful ones. Here is what is worth checking before you sign:
01

Do they promise rankings?

Nobody can guarantee a position on either store. A company that promises top three placement is either guessing or planning something that risks your listing.

02

Do they ever mention install incentives?

Paid or incentivized installs to fake velocity violate both stores’ guidelines and can get your app removed. Walk away from anyone who offers it.

03

Do they optimize both stores separately?

Apple indexes a dedicated keyword field; Google reads your descriptions. A provider using one keyword list for both does not understand either.

04

Do they measure conversion, not just rank?

Ranking higher is worthless if the page does not convert. Ask which metrics they report on and how they attribute changes.

05

Do you keep control of your accounts?

Your App Store Connect and Google Play Console accounts should stay in your name, with the agency added as a user you can remove at any time.

Frequently Asked Questions

How long before ASO shows results?

Metadata changes usually take one to two weeks to affect rankings while the stores reindex, and conversion changes from new creative can show within days. Meaningful movement in a competitive category typically takes two to three months of consistent work.

Can you guarantee a top ranking?

Do you work on apps you didn’t build?

Is ASO different for the App Store and Google Play?

Will ASO help if my app has poor reviews?

Let’s Get Your
App Found

Tell us which app you are trying to grow and where it currently ranks, and we will show you what an app store optimization company can realistically change for you.

FILL THE FORM

Stateside Digitals
@2026
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